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Small plates Natural & low-intervention wine Omakase counters Zero-proof cocktails Shorter tasting menus Hyper-local sourcing Dynamic menu pricing QR menus fading Chef's-counter seating Live-fire cooking Regional specialisation Snack-bar formats Small plates Natural & low-intervention wine Omakase counters Zero-proof cocktails Shorter tasting menus Hyper-local sourcing Dynamic menu pricing QR menus fading Chef's-counter seating Live-fire cooking Regional specialisation Snack-bar formats
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Performance & strategy software for restaurant & hotel F&B

Your rooms team has STR. Your F&B team has guesswork.

Couverté reads your menus, your prices, and your local market every week, then hands your F&B leaders one score and three moves to make before next Friday's service.

See a sample Verdict

Now forming a founding cohort of hotel F&B operators in Barcelona and Madrid. Founding clients get the first Verdicts and shape what we build.

Illustrative — every Verdict produces a property-specific number

The blind spot

The most dangerous dish on your menu is the one everyone loves.

A top-three seller on a thin margin does the work of three dishes and pays like one. Popularity is not profit — but most properties never catch the gap, because the menu is reviewed twice a year while the rooms next door re-price every Tuesday. By the time the numbers reach the boardroom, the market has moved twice.

That is the job Couverté does, every week.

Then: what you get
The output

One score. Three moves. Every week.

Not a slide deck, not a dashboard of forty tiles. A single working view with three things:

Couverté Score Composite of the five analytical layers Illustrative

Strong menu, with margin leaking on three plowhorses.

See a sample Verdict
  1. 01 · The Score

    One composite number across five analytical layers, weighted to your tier: Casual, Hotel F&B, Fine Dining, or Michelin. It moves week to week, so you see drift before it shows in the P&L.

  2. 02 · The Matrix

    Every dish placed: Star, Plowhorse, Puzzle, Dog, plus two classes the classic grid misses.

  3. 03 · The Plan

    Three ranked moves with the margin attached, the implementation detail, and a date to re-check. Sized to be read before service and acted on the same week.

Then: how the week runs
How it works

Audit once. Act weekly. Watch the market and stand out.

Week 0 · The Verdict

A property-specific audit. Five deliverables in five business days: every dish scored, classified, and ranked into an action plan, with menu design read and competitive position alongside.

Every Tuesday · The Brief

What moved since last week, and the three moves for this one. Delivered to your F&B leaders' inbox every Tuesday morning.

Every week · The Market

Your declared comp set, watched weekly for price moves, menu rotations, and new entrants. Surfaced only when it changes a decision.

The annual cycle, and the Couverté cycle.

The annual cycle
Cadence
Once or twice a year
What lands
A consultant's slide deck
Timing
Months behind the market
The market
A one-time snapshot
After it lands
The consultant leaves
The Couverté cycle
Cadence
Every week
What lands
One score, three moves, in your inbox
Timing
Before next Friday's service
The market
Comp set watched weekly
After it lands
It never leaves
Then: what it costs
Who it's for

For F&B leaders who are tired of waiting for the year-end review.

Built for
  • F&B Directors at boutique and upscale independent hotels
  • VPs F&B at small groups (2–10 properties)
  • GMs whose F&B P&L gets cited in ownership reviews
  • Multi-outlet operators with shared chefs and split menus
Not built for
  • Chain QSR or fast-casual with central menu control
  • Single counter-service operations
  • Anyone wanting a black-box price optimizer with no methodology to defend upstairs

Questions ownership will ask.

Cadence and cost. A consultant lands once a year for a five-figure fee and a slide deck. Couverté runs every week on a monthly subscription, using the same published methodology, and lands in your inbox every Tuesday.

Reports tell you what sold. Couverté tells you what to do about it, in priority order, with the margin attached.

Public menu pricing, refreshed weekly across the comp set you declare. Aggregated into the benchmark network as more properties join.

You do. Monthly subscription, cancel anytime, export everything.

Today we work from menu PDFs and a monthly sales export, so there is no IT project to get started. Direct POS integrations are on the roadmap.

Start here

See what your menu is leaving on the table.

A free preview shows your score and where margin is leaking, generated for your actual property. We reply within 24 hours.

See a sample Verdict

No card required · We take on a limited number of Boutique properties each quarter